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SHUXUAN G .2023AW brings a collection with the theme of “RONG (melt)”

British Weekly May 3, 2023 2 minutes read

Inspired by the fusion of oriental aesthetics and futurism, it explores the futuristic avant-garde expression among different aesthetic styles.

The word “RONG” means harmony and inclusivity and represents the feeling of acceptance, inclusivity and harmonious coexistence.

Walking the Fashion Scout catwalk during AW LONDON FASHION WEEK 2023, SHUXUAN G. explores the fusion of oriental aesthetics and futurism, exploring the balance and fusion of multiple styles. It imagines a mermaid from the deep sea, traveling through a thousand years in time and space, swimming between oriental aesthetics and futurism, experiencing the fusion and collision of mysterious and gentle oriental power and avant-garde futurism.

Historical beauty and futuristic sense are combined by capturing the iconic silhouettes, elements and futuristic abstract shapes and symbols of oriental clothing, using 3D printing technology and modern tonal materials to achieve real and virtual exploration.

The design reflects the brand’s enduring style, undefined, unbound and unrestrained and beautiful, showing the tenacity of women’s rigidity and softness. And use 50% environmentally friendly degradable recycling materials, in line with the infinite extension, the peace of all things in pursuit of purpose, express the concept of sustainable creation and development, and instill an attitude of acceptance and tolerance.

MUSIC (LYRICS, SONGS, MIXES AND SONGS WRITTEN): WANGHUI

SHOES:CHULISHANA

DUOHUA & VIVINER

ACCESSORIES: MONSECRET

XINYEJIANG

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